These are things customers want but won’t tell you
Just because your client doesn’t say anything doesn’t mean they don’t want anything. Here are the 7 things customers really want.
Here are the 7 things customers want you to do, but will never, ever tell you about.
- You and your team’s looks matter. Looks shouldn’t matter, but they do. When a client interacts with you, they want clean, well put together people who are pleasant, positive and professional.
- Prove to me you want our business. When you go to pitch that big prospect, are your first words to them, “Tell me about your business?” If so, you just offended them because you didn’t make the effort to learn about them. They won’t tell you that. They simply won’t hire you.
- You’re making things too complex. As you explain what you do (or are doing, or are going to do) for a client, keep it simple and stick to the basics. Remember, they hired you to take on a project or take care of a problem; and many don’t want to know the itty-bitty details. Keep it simple. Don’t confuse your client.
- I want you there 24/7. Clients and customers like the idea that you’re there for them whenever they need it, in an emergency, even if it’s because of their lack of planning.
- I want to only deal with you. Clients know that presidents and CEOs have the firepower to get stuff done, and they want to deal only with you. Try to be consistent with your interaction with your clients across the board: They definitely don’t want to feel like you’re passing them off to an underling in favor of a more important client.
- A token of appreciation would be nice. Thank you gifts can go along way to showing a client you care about them, and that you appreciate their business. It doesn’t have to be over-the-top expensive; a thoughtful gift goes a long way.
- Impress me! Who hasn’t heard “we don’t have a budget”? The truth is, they do have the money—they just prefer allocating it to something else. Give them a reason to spend their money on you. Source: americanexpress.com by Mike Michalowicz
Posted on June 8, 2016, in AGENT TRAINING, QUICK TIPS and tagged Clients, Customers want, loans, Mike Michalowicz, mortgage, Real estate, Training, YLV, your Loan in the VAlley. Bookmark the permalink. Leave a comment.